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Post posters are coming to get ya

Subway with poster advertising posts

Montreal has introduced this feature into its subway cars that is so functional, it’s hard to understand why all subways everywhere haven’t always used it: it is the revolution of the TRIPLE POST. It’s only one post on the floor, so you can’t get your foot stuck in it, but it branches out to three posts from about hip height up, so everybody gets something to hang on to, even if some dumbass decides she needs to lean on the post with her whole body and read or sleep. (Uh… sorry about that one time…) It’s fantastic!

That said, however, it is still incredibly dorky of the the STM to announce the arrival of these posts with lifesize posters of the posts on the outside of the cars. Do people need to be warned? Will they not otherwise know what to do with the post when confronted, and just stare, baffled, only to be thrown off balance when the train starts moving again? Will this make them choose one car over another? Is that something the STM needs to worry about to begin with?

Ah well, I guess the Post of Posts deserves its fifteen minutes. There’s a generation now in diapers which, if all goes well, won’t even be able to remember a time when posts were uni and didn’t come in threes.




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